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1.
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Marketing research/ Alvin C. Burns, Ronald F. Bush and Nilanjana Sinha.Edition: Seventh edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: England: Pearson Education, 2014Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HF 5415.2 .B967 2014] (1).
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2.
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Marketing research/ Angelita Ong Camilar SerranoMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: Manila: Mindshapers, 2016Availability: Items available for loan: University of Santo Tomas-Legazpi Main Library [Call number: Fil HF 5415.2 .S47 2016] (2).
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3.
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Essentials of marketing research/ Joseph F. Hair [and three others]
by Celsi, Mary Wolfinbarger; Ortinau, David J.; Bush, Robert. Edition: Fourth editionMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York: McGraw Hill, 2017Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF 5415.2 .E87 2017] (1).
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4.
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Marketing research: an applied orientation/ Naresh K. MalhotraEdition: Seventh editionMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: United Kingdom: Pearson Education, 2020Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF 5415.2 .M35 2020] (1).
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5.
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User-friendly marketing research : how to use marketing research to make profitable decisions / Ned Roberto
by Roberto, Ned | Ned Roberto. Edition: second editionMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: Manila Life Cycle Press 2002Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Fil. HF5415.2 .R63 2002] (1).
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6.
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The marketing research project manual / Glen R. Jarboe.
by Jarboe, Glen R. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Cincinnati : South-Western College Pub., c1999Online access: Table of contents Availability: Items available for loan: University of Santo Tomas-Legazpi Graduate School and Law Library [Call number: HF5415.2 .J37 1999] (1).
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7.
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Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
by Hair, Joseph F | Bush, Robert P | Ortinau, David J. Edition: 3rd ed., McGraw-Hill international ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2006Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .H153 2006] (1).
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8.
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Qualitative marketing research : a cultural approach / Johanna Moisander and Anu Valtonen.
by Moisander, Johanna | Valtonen, Anu. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London : Thousand Oaks : SAGE, 2006Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .M714 2006] (1).
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9.
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Marketing research : a practical approach / Bonita Kolb.
by Kolb, Bonita M. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Los Angeles : SAGE, 2008Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .K81 2008] (1).
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10.
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Marketing research / David A. Aaker [and three others]
by Aaker, David A | Aaker, David A | Kumar, V | Leone, Robert P | Day, George S. Edition: Eleventh edition, International student version.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Singapore : John Wiley & Sons Singapore, [2013]Copyright date: ©2013Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .AA111 2013] (1).
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11.
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Exploring marketing research / William G. Zikmund, Barry J. Babin.
by Zikmund, William G | Babin, Barry J. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Australia ; Mason, OH : Cengage Learning, c2010Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .Z68 2010] (1).
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12.
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Marketing research / Carl McDaniel, Jr., Roger Gates.
by McDaniel, Carl D | Gates, Roger H, 1942-. Edition: 6th. ed., Wiley International version.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Singapore : Wiley, c2005Online access: Cover image Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .M478 2005] (1).
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13.
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Essentials of marketing research : putting research into practice / Kenneth E. Clow, Karen E. James.
by Clow, Kenneth E | James, Karen E. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Thousand Oaks, Calif. : SAGE, c2014Availability: Items available for loan: University of Santo Tomas-Legazpi Main Library [Call number: Circ HF 5415.2 .C46 2014] (1).
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14.
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Essentials of marketing research : a hands-on orientation / Naresh K. Malhotra, Georgia Institute of Technology.
by Malhotra, Naresh K. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: England : Pearson, [2015]Copyright date: ©2015Availability: Items available for loan: University of Santo Tomas-Legazpi Graduate School and Law Library [Call number: HF5415.2 .M28842 2015] (1).
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