Marketing research : a practical approach / Bonita Kolb.
By: Kolb, Bonita M.
Material type: BookPublisher: Los Angeles : SAGE, 2008Description: xiii, 292 p. ; 24 cm.ISBN: 1412947960 (hbk.); 9781412947961 (hbk.); 1412947979 (pbk.); 9781412947978 (pbk.).Subject(s): Marketing researchOnline resources: Publisher description | Table of contents onlyCurrent location | Call number | Copy number | Status | Date due | Item holds |
---|---|---|---|---|---|
University of Santo Tomas-Legazpi College of Business Management and Accountancy | Circ HF5415.2 .K81 2008 (Browse shelf) | 1 | Available |
Total holds: 0
Includes bibliographical references (p. [280]-287) and index.
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