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1. Books - Circulation
Marketing research : a practical approach / Bonita Kolb.

by Kolb, Bonita M.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Los Angeles : SAGE, 2008Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .K81 2008] (1).

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2. Books - Circulation
Qualitative marketing research : a cultural approach / Johanna Moisander and Anu Valtonen.

by Moisander, Johanna | Valtonen, Anu.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : Thousand Oaks : SAGE, 2006Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .M714 2006] (1).

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3. Books - Circulation
Social marketing : improving the quality of life / Philip Kotler, Ned Roberto, Nancy Lee.

by Kotler, Philip | Roberto, Ned | Lee, Nancy, 1945-.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c2002Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF 5414 .K87 2002] (1).

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4. Books - Circulation
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International marketing management : text and cases / U.C. Mathur.

by Mathur, U. C, 1938-.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi ; Thousand Oaks, Calif. : SAGE Publications, 2008Online access: Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF1416 .M432 2008] (1).

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5. Books - Circulation
SAGE brief guide to marketing ethics/

Material type: book Book; Format: print ; Literary form: not fiction Publisher: California: SAGE Publications, 2012Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HF 5415 .Sa129 2012] (1).

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6. Books - Circulation
Global marketing and advertising: understanding cultural paradoxes/ Marieke de Mooij

Edition: Fourth editionMaterial type: book Book; Format: print ; Literary form: not fiction Publisher: California: SAGE, 2014Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HF 5415.127 .M817 2014] (1).

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7. Books - Circulation
Tourism and hospitality marketing : a global perspective / Simon Hudson

by Hudson, Simon | Simon Hudson.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Singapore SAGE Publication Ltd. 2008Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ G155 .A1 .H83 2008] (1).

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University Library and Information Services University of Santo Tomas-Legazpi |
Rawis, Legazpi City |
Tel: 482-02-01 loc 287-290
| Email: ulis@ust-legazpi.edu.ph