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1.
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Business research methodology/ Hugo Pidlanki.Material type:  Book; Format:
print
; Literary form:
not fiction
Publisher: New York: Arcler Press, 2015Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HD 30.4 .P612 2015] (1).
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2.
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Researching hospitality and tourism/ Bob Brotherton.Edition: 2nd edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London: SAGE, 2015Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: TX 911.5 .B874 2015] (1).
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3.
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Marketing research/ Alvin C. Burns, Ronald F. Bush and Nilanjana Sinha.Edition: Seventh edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: England: Pearson Education, 2014Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HF 5415.2 .B967 2014] (1).
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4.
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Business research methods/ S.L. Gupta and Hitesh GuptaMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: New Delhi: McGraw Hill, 2012Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HD 30.4 .G977 2012] (1).
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5.
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Essentials of marketing research/ Joseph F. Hair [and three others]
by Celsi, Mary Wolfinbarger; Ortinau, David J.; Bush, Robert. Edition: Fourth editionMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York: McGraw Hill, 2017Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF 5415.2 .E87 2017] (1).
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6.
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Marketing research: an applied orientation/ Naresh K. MalhotraEdition: Seventh editionMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: United Kingdom: Pearson Education, 2020Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF 5415.2 .M35 2020] (1).
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7.
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User-friendly marketing research : how to use marketing research to make profitable decisions / Ned Roberto
by Roberto, Ned | Ned Roberto. Edition: second editionMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: Manila Life Cycle Press 2002Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Fil. HF5415.2 .R63 2002] (1).
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8.
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Research for development : a practical guide / Sophie Laws [with Caroline Harper & Rachel Marcus].
by Laws, Sophie, 1957- | Harper, Caroline, 1959- | Marcus, Rachel. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London ; Thousand Oaks, Calif. : SAGE, 2003Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HD77 .L425 2003] (1).
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9.
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Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
by Hair, Joseph F | Bush, Robert P | Ortinau, David J. Edition: 3rd ed., McGraw-Hill international ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2006Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .H153 2006] (1).
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10.
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Qualitative marketing research : a cultural approach / Johanna Moisander and Anu Valtonen.
by Moisander, Johanna | Valtonen, Anu. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London : Thousand Oaks : SAGE, 2006Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .M714 2006] (1).
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11.
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Business research methods / Donald R. Cooper, Pamela S. Schindler.
by Cooper, Donald R | Schindler, Pamela S. Edition: 9th ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston : McGraw-Hill Irwin, c2006Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HD30.4 .C776 2006] (1).
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12.
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Marketing research : a practical approach / Bonita Kolb.
by Kolb, Bonita M. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Los Angeles : SAGE, 2008Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .K81 2008] (1).
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13.
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Creative methods in organizational research / [edited by] Mike Broussine ; with Mick Beeby ... [et al.].
by Broussine, Michael | Beeby, Mick. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Los Angeles ; London : SAGE, 2008Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HD58.7 .B876 2008] (1).
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14.
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Marketing research / David A. Aaker [and three others]
by Aaker, David A | Aaker, David A | Kumar, V | Leone, Robert P | Day, George S. Edition: Eleventh edition, International student version.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Singapore : John Wiley & Sons Singapore, [2013]Copyright date: ©2013Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .AA111 2013] (1).
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15.
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Exploring marketing research / William G. Zikmund, Barry J. Babin.
by Zikmund, William G | Babin, Barry J. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Australia ; Mason, OH : Cengage Learning, c2010Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .Z68 2010] (1).
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16.
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Doing research in business and management : an essential guide to planning your project / Mark Saunders and Philip Lewis.
by Saunders, Mark, 1959- | Lewis, Philip, 1945-. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Harlow, England ; New York : Financial Times Prentice Hall, is an imprint of Pearson, 2012Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HD30.4 .SA257 2012] (1).
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17.
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Marketing research / Carl McDaniel, Jr., Roger Gates.
by McDaniel, Carl D | Gates, Roger H, 1942-. Edition: 6th. ed., Wiley International version.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Singapore : Wiley, c2005Online access: Cover image Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .M478 2005] (1).
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