Advertising and Promotion An Integrated Marketing Communications Perspective Belch, George
Material type: BookPublisher: U.S.A.: McGraw-Hill 1998Description: 762 pages; 38 cm.ISBN: 0256218994.Current location | Collection | Call number | url | Status | Date due | Item holds |
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University of Santo Tomas-Legazpi College of Business Management and Accountancy Circulation | Circulation | HF5823 .B44 1998 (Browse shelf) | Advertising and Promotions | Available (Circulation) | ||
University of Santo Tomas-Legazpi College of Business Management and Accountancy Circulation | Circulation | HF5823 .B44 1998 (Browse shelf) | Advertising and Promotions | Available (Circulation) |
Total holds: 0
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HF 5686 .C8 .H672 2002 Cost accounting: a managerial emphasis | HF 5718 .A34 2005 Communication at Work: principles & practices for business & the professions | HF5821 .F37 1998 How to Produce successful advertising | HF5823 .B44 1998 Advertising and Promotion | HF5823 .B44 1998 Advertising and Promotion | HF5823 .B44 2007 Advertising and promotion: an integrated marketing communications perspective | HF5823 .J718 1995 When Ads Work |
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