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Advertising and Promotion An Integrated Marketing Communications Perspective Belch, George

Material type: materialTypeLabelBookPublisher: U.S.A.: McGraw-Hill 1998Description: 762 pages; 38 cm.ISBN: 0256218994.
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Current location Collection Call number url Status Date due Item holds
University of Santo Tomas-Legazpi College of Business Management and Accountancy
Circulation
Circulation HF5823 .B44 1998 (Browse shelf) Advertising and Promotions Available (Circulation)
University of Santo Tomas-Legazpi College of Business Management and Accountancy
Circulation
Circulation HF5823 .B44 1998 (Browse shelf) Advertising and Promotions Available (Circulation)
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