UST-Legazpi

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1. Books - Circulation
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry Corrie, 1944-.

Edition: 6th ed., International ed.Material type: book Book; Format: print Publisher: Boston : Irwin/McGraw-Hill, c2002Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HF 5415.3 P47 2002] (1).

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2. Books - Circulation
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Marketing Management: knowledge & skills

by "Peter, J. Paul".

Material type: book Book; Format: print ; Literary form: not fiction Publisher: 2007Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: HF5415.13 .P36 2007] (2).

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University Library and Information Services University of Santo Tomas-Legazpi |
Rawis, Legazpi City |
Tel: 482-02-01 loc 287-290
| Email: ulis@ust-legazpi.edu.ph