Inside art direction : interviews and case studies / Steven Brower.
By: Brower, Steven.
Material type: BookPublisher: London ; New York : Fairchild Books, an imprint of Bloomsbury Publishing Plc, c2016Description: 232 pages : color illustrations ; 27 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781472569103 (paperback); 9781474255356 (epub); 9781472569110 (epdf).Subject(s): Commercial art -- Vocational guidance | Graphic arts -- Vocational guidance | DESIGN / GeneralDDC classification: 741.6023 B877 2016Current location | Collection | Call number | Copy number | Status | Notes | Date due | Item holds |
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University of Santo Tomas-Legazpi High School Library | Circulation | 741.6023 B877 2016 (Browse shelf) | 1 | Available | New Acquisition |
Browsing University of Santo Tomas-Legazpi High School Library Shelves , Collection code: Circulation Close shelf browser
657.2 B724 2016 Bookkeeping advanced / | 701.1 R235 2017 Understanding art / | 702.81 M478 2014 Alternative art surfaces : | 741.6023 B877 2016 Inside art direction : | 751.4 N713 2014 Creating abstract art : | 781 P638 2015 Music theory / | 787.87193 Se486 2015 Guitar & rhythm & technique / |
Includes index and glossary.
Includes bibliographical references and index.
Machine generated contents note: -- IntroductionAdventures in Publication DesignA Brief History of Art DirectionThe Life of the Art DirectorAdvertising, Branding and PackagingNewspapers and MagazinesBook PublishingMusic, Film and TheatreCollaborations and ConversationsArt Direction Assignments GlossaryBibliographyIndex.
"For many design students, the expectation is that they will one day reach the top of the ladder within a design studio or corporation and become an art director. But what does this mean and how does a design student get there? What does an art director do? How is it different from being a designer? How does one lead and inspire a team, work with freelance designers, illustrators and photographers? How do they sell this work to editors, department heads and clients? Becoming a Successful Art Director answers all these questions for design students and professionals alike. It is at once an illustrated art book, a handbook on how to be creative in this exciting work environment, and a guide to what to expect on entering the workplace. Giving practical, hands-on advice for both beginning and advanced students, It will provide a clear picture for graphic design and illustration students of how to work with art directors and the range of industries where an art director might be employed"-- Provided by publisher.
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