000 -LEADER |
fixed length control field |
00526nam a22001697a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20161128181202.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
161128b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780324599312 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
OC |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
Circ. HF 5415 .M478 2009 |
245 ## - TITLE STATEMENT |
Title |
Introduction to marketing/ |
Statement of responsibility, etc. |
Carl McDaniel, Charles W. Lamb and Joseph F. Hair |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Asia: |
Name of publisher, distributor, etc. |
Cengage Learning, |
Date of publication, distribution, etc. |
2009. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxvii, 708 pages: |
Other physical details |
color illustrations; |
Dimensions |
28 cm. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
9 (RLIN) |
1883 |
Topical term or geographic name entry element |
Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books - Circulation |
Call number prefix |
Circ. |