Shmueli, Galit, 1971-
Machine learning for business analytics : concepts, techniques, and applications with JMP Pro® / Galit Shmueli [and four others] - Second edition. - 1 online resource (xxiv, 584 pages) : illustrations (some color) ; 26 cm.
First edition: Data mining for business analytics (2017).
Includes bibliographical references and index.
"Machine learning is the process by which computer algorithms can be made progressively more effective through the accumulation of data and experience. A subset of artificial intelligence, it is an increasingly powerful business tool, driving ever more refined data analysis and decision-making. In recent years, JMP Pro℗ʼ has emerged as one of the most effective and widely-used commercial analysis and data mining tools on the market, using machine learning to produce automated solutions to a range of data analysis needs. Machine Learning for Business Analytics: Concepts, Techniques and Applications with JMP Pro℗ʼ, 2nd ed. offers an accessible and engaging introduction to machine learning using this market-leading software. It provides concrete examples and case studies to educate new users and deepen existing users' understanding of their data and their business. Fully updated to incorporate new topics and instructional material, this remains the only comprehensive introduction to this crucial set of analytical tools specifically tailored to the needs of businesses"--
9781119903833
2023016779
JMP (Computer file).
Business mathematics--Computer programs.
Business--Data processing.
Data mining.
Management--Data processing.
HF5691 / .S56 2023
650.01513
Machine learning for business analytics : concepts, techniques, and applications with JMP Pro® / Galit Shmueli [and four others] - Second edition. - 1 online resource (xxiv, 584 pages) : illustrations (some color) ; 26 cm.
First edition: Data mining for business analytics (2017).
Includes bibliographical references and index.
"Machine learning is the process by which computer algorithms can be made progressively more effective through the accumulation of data and experience. A subset of artificial intelligence, it is an increasingly powerful business tool, driving ever more refined data analysis and decision-making. In recent years, JMP Pro℗ʼ has emerged as one of the most effective and widely-used commercial analysis and data mining tools on the market, using machine learning to produce automated solutions to a range of data analysis needs. Machine Learning for Business Analytics: Concepts, Techniques and Applications with JMP Pro℗ʼ, 2nd ed. offers an accessible and engaging introduction to machine learning using this market-leading software. It provides concrete examples and case studies to educate new users and deepen existing users' understanding of their data and their business. Fully updated to incorporate new topics and instructional material, this remains the only comprehensive introduction to this crucial set of analytical tools specifically tailored to the needs of businesses"--
9781119903833
2023016779
JMP (Computer file).
Business mathematics--Computer programs.
Business--Data processing.
Data mining.
Management--Data processing.
HF5691 / .S56 2023
650.01513