Peterson, Emily,

Global advertising / Emily Peterson. - New York, New York : Larsen & Keller, [2022] ©2022 - vi, 233 pages : illustrations (chiefly color) ; 27 cm.

Includes bibliographical references at the end of each chapters and index.

9781641729451


Advertising.
Sales promotion

HF 5823 / .P48 2022

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