000 | 00859nam a22002417a 4500 | ||
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005 | 20190518161745.0 | ||
008 | 190518b xxu||||| |||| 00| 0 eng d | ||
020 | _a129208958X (10) | ||
020 | _a9781292089584 (13) | ||
040 |
_aoc _coc _doc |
||
050 |
_aHF5415.13 _b.K87 2018 |
||
245 |
_aMarketing management : _ban Asian perspective / _cKotler, Philip ...[and 4 others] |
||
250 | _aSeventh edition | ||
260 |
_aHarlow, England : _bPearson, _c2018. |
||
300 |
_axvi, 845 pages : _bcolored illustrations ; _c27 cm. |
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500 | _aEndnotes E1-31 p. Glossary G1-10 p. Credits C1-3 p. Index I1-26 p. | ||
650 | _2Marketing - - Management | ||
700 | _qKeller, Kevin Lane, co-author | ||
700 | _qAng, Swee Hoon, co-author | ||
700 | _qTan, Chin Tiong, co-author | ||
700 | _qLeong, Siew Men, co-author | ||
942 |
_2lcc _cBK _eSeventh Edition |
||
999 |
_c26245 _d26245 |