000 00859nam a22002417a 4500
005 20190518161745.0
008 190518b xxu||||| |||| 00| 0 eng d
020 _a129208958X (10)
020 _a9781292089584 (13)
040 _aoc
_coc
_doc
050 _aHF5415.13
_b.K87 2018
245 _aMarketing management :
_ban Asian perspective /
_cKotler, Philip ...[and 4 others]
250 _aSeventh edition
260 _aHarlow, England :
_bPearson,
_c2018.
300 _axvi, 845 pages :
_bcolored illustrations ;
_c27 cm.
500 _aEndnotes E1-31 p. Glossary G1-10 p. Credits C1-3 p. Index I1-26 p.
650 _2Marketing - - Management
700 _qKeller, Kevin Lane, co-author
700 _qAng, Swee Hoon, co-author
700 _qTan, Chin Tiong, co-author
700 _qLeong, Siew Men, co-author
942 _2lcc
_cBK
_eSeventh Edition
999 _c26245
_d26245