000 | 01057cam a2200313 i 4500 | ||
---|---|---|---|
001 | 17892813 | ||
003 | OSt | ||
005 | 20171027001019.0 | ||
008 | 130920t20152015maua b 001 0 eng | ||
010 | _a 2013037585 | ||
020 | _a9781292060163 | ||
040 |
_aDLC _beng _cDLC _erda _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.2 _b.M28842 2015 |
082 | 0 | 0 | _a658.8/3 |
100 | 1 | _aMalhotra, Naresh K. | |
245 | 1 | 0 |
_aEssentials of marketing research : _ba hands-on orientation / _cNaresh K. Malhotra, Georgia Institute of Technology. |
264 | 1 |
_aEngland : _bPearson, _c[2015] |
|
264 | 4 | _c©2015 | |
300 |
_a432 pages : _bcolor illustrations ; _c28 cm |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
504 | _aIncludes index. | ||
650 | 0 | _aMarketing research. | |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBKRES |
||
955 |
_brm15 2013-09-20 _irm15 2013-09-20 (telework) _arm15 2013-09-20 to Dewey _axn09 2014-01-14 1 copy rec'd., to CIP ver. _arl00 2014-02-05 to SMA |
||
999 |
_c1675 _d1675 |