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1.
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Marketing research : a practical approach / Bonita Kolb.
by Kolb, Bonita M. Material type:  Book; Format:
print
; Literary form:
not fiction
Publisher: Los Angeles : SAGE, 2008Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .K81 2008] (1).
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2.
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Qualitative marketing research : a cultural approach / Johanna Moisander and Anu Valtonen.
by Moisander, Johanna | Valtonen, Anu. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London : Thousand Oaks : SAGE, 2006Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF5415.2 .M714 2006] (1).
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3.
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Research for development : a practical guide / Sophie Laws [with Caroline Harper & Rachel Marcus].
by Laws, Sophie, 1957- | Harper, Caroline, 1959- | Marcus, Rachel. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London ; Thousand Oaks, Calif. : SAGE, 2003Online access: Publisher description | Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HD77 .L425 2003] (1).
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4.
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Social marketing : improving the quality of life / Philip Kotler, Ned Roberto, Nancy Lee.
by Kotler, Philip | Roberto, Ned | Lee, Nancy, 1945-. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Thousand Oaks, Calif. : Sage Publications, c2002Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF 5414 .K87 2002] (1).
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5.
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Creative methods in organizational research / [edited by] Mike Broussine ; with Mick Beeby ... [et al.].
by Broussine, Michael | Beeby, Mick. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Los Angeles ; London : SAGE, 2008Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HD58.7 .B876 2008] (1).
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6.
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International marketing management : text and cases / U.C. Mathur.
by Mathur, U. C, 1938-. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New Delhi ; Thousand Oaks, Calif. : SAGE Publications, 2008Online access: Table of contents only Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ HF1416 .M432 2008] (1).
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7.
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Public human resource management: problems and prospects. edited by Richard C. Kearney, Jerrell D. Coggburn.Edition: Sixth edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London: SAGE, 2016Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. JK 765 .P976 2016] (1).
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8.
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Researching hospitality and tourism/ Bob Brotherton.Edition: 2nd edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London: SAGE, 2015Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: TX 911.5 .B874 2015] (1).
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9.
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SAGE brief guide to marketing ethics/ Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: California: SAGE Publications, 2012Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HF 5415 .Sa129 2012] (1).
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10.
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Global marketing and advertising: understanding cultural paradoxes/ Marieke de MooijEdition: Fourth editionMaterial type: Book; Format:
print
; Literary form:
not fiction
Publisher: California: SAGE, 2014Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HF 5415.127 .M817 2014] (1).
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11.
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Planning for power advertising A user Manual for students and practitioner Halve, Anand B.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: California: Sage Publications, 2005Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: HF5823 .H34 2005] (1).
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12.
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Tourism and hospitality marketing : a global perspective / Simon Hudson
by Hudson, Simon | Simon Hudson. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Singapore SAGE Publication Ltd. 2008Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ G155 .A1 .H83 2008] (1).
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13.
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Digital marketing: strategic planning & integration/ Annmarie Hanlon
by Hanlon, Annmarie. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London: SAGE Publications Ltd, 2019Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HF 5415.1265 .H36 2019] (1).
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14.
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Marketing strategy & management/ Diane M. Phillips
by Phillips, Diane M. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London: SAGE Publications Ltd, 2023Availability: Items available for loan: University of Santo Tomas-Legazpi College of Business Management and Accountancy [Call number: Circ. HF 5415.13 .Ph55 2023] (1).
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