Hutt, Michael D.

Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh. - 10th ed. - Mason, OH : South-Western Cengage Learning, c2010. - xxxiii, 634 p. : ill. ; 26 cm.

9780324581676 032458167X

2008939936


Industrial marketing--Management--Case studies.

HF5415.13 / .H982 2010