Management of electronic and digital media/ 
Alan B. Albarran 
 - Sixth edition 
 - Boston:  Cengage Learning,  2017. 
 - xxvi, 339 pages;  23 cm. 
<br/><br/> Includes glossary and index. 
<br/><br/><label>ISBN: </label>9781305077560 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Management
<br/><br/><label>LC Class. No.: </label>Circ P 96 .M34 .A43 2017